Media Innovation Lab (miLAB)

The Media Innovation Lab (miLAB) at IDC Herzliya is a unique collaboration between Sammy Ofer School of Communications and Efi Arazi School of Computer Science.

miLAB is a research and prototyping lab that explores the future of media and technology. Through a collaborative creative process, new concepts for media experiences are transformed into working prototypes.

The lab works closely with strategic industry sponsors and international research centers in the Human Centered Computing and Media Technologies domains. The lab carries out several joint projects with leading research laboratories in the world, among them the Media Lab at the Massachusetts institute of Technology (MIT).

miLAB is directed by Dr. Oren Zuckreman and produced by Ms. Noa Morag from the Sammy Ofer School of Communications at IDC.