Academic Faculty

The courses in the Zell Entrepreneurship Program are taught by a faculty with extensive experience in diverse fields.

Adv. Liat Aaronson is the executive director of the Zell Entrepreneurship Program. She has a B.A. in political economy of industrial societies (economics and political science, cum laude) from the University of California, Berkeley, an LL.B. and MBA from Tel Aviv University, and an LL.M. in European law from the University of Leiden in the Netherlands (cum laude). She has been a member of the Israel Bar Association since completing her internship at Kantor, Elhanani, Tal and Co. in 1999. She attained practical experience in M&A, representing venture capital firms, investors, technology companies and start-ups as an associate attorney at Naschitz, Brandes and Co., a position she held until joining IDC Herzliya in 2005.

 

Mr. Gilad de Vries is the VP of Digital Media at Carmel Ventures, one of Israel's Top tier venture capital firms. For the last 4 years Gilad is highly engaged in Carmel's investments in digital media, internet and mobile startups. Gilad has over 19 years of experience in the software field, including as a Senior Director of Marketing and Product Management at Comverse Technology, a leading provider of value added services for Telco Providers. Gilad holds a B.A. in economics and business management from Bar-Ilan University and a Global MBA cum laude from the IDC Herzelia. Gilad volunteers as an active board member of Tzeva- Youth Building a Future, an educational non-profit organization, which operates enrichment centers for underprivileged children across the country.

 

Mike Emery enters his 9th year as a faculty member on the Zell program. He is a  Business & Brand Strategist and the CEO of Brand Central Ltd. Until recently he was a Senior Partner of Wolff Olins, one of the world's leading strategic consultancy companies for brand creation and reinvention, part of Omnicom Group, London and New York. Mike enjoys a significant international reputation in the fields of brand, market positioning, research design, corporate and product structures, communication issues as well as company doctoring, thought-leadership, adaptive organizations, M&A, strategic options valuation and analysis processes.   In Israel, he is best known for creating strategies for leading Israeli companies like HOT, Elco, Pelephone, 888, and many others, following many successful brand creations by Wolff Olins in Israel (e.g. Orange and YES). He is also a regular judge for Israel's annual BizTech competition, an advisor to VCs and investor groups - and is himself an investor in early stage tech and start-up companies.

Dr. Yoram Friedman is an adjunct lecturer at IDC Herzliya. He has a Ph.D. in business administration from the University of Chicago and a B.A. in economics and statistics and an MBA from the Hebrew University of Jerusalem. He was a faculty member at Tel Aviv University for a decade, during which he taught operations research, operations management and statistics. He then co-founded Yeda Computers Ltd. to introduce, market and distribute Apple Computers in Israel. He served as the company's CEO for 10 years and brought the company to IPO in 1991. He recently served as the CEO of Infogate Ltd., an IPTV software company. Dr. Friedman presently provides consulting services to early stage start-up companies.

Dr. Eyal Maoz is the director of the MBA programs at the School of Business at Ono Academic College. He has a Ph.D. in marketing from the Kellogg School of Management at Northwestern University in Chicago and a B.A. and MBA from Tel Aviv University. Dr. Maoz is also a visiting assistant professor of marketing at the Kellogg School of Management at Northwestern University and the academic director of EMBAIM at the Hebrew University of Jerusalem.

 

Dr. Ayal Shenhav, Adv. is the founder and senior partner at Shenhav & Co., Law Offices, a leading Tel-Aviv law firm dealing with high-tech, private equity, taxation and project finance. Dr. Shenhav represents many venture capital and private equity funds as well as entrepreneurs and technology start-ups operating in Israel and abroad. He has been a member of the Israel Bar Association since 1991 and of the Bar Association of the State of New York since 1992. Dr. Shenhav has earned a Doctorate of Juridical Science degree (JSD) and an LL.M. degree in taxation from the New York University School of Law and an LL.B. degree (magma cum laude) from Tel Aviv University. He practiced law for several years at Davis Polk and Wardwell LLP in New York and was later a senior partner at Danziger Klagsbald & Co. Law Offices. Dr. Shenhav served as Vice Dean of the Radzyner School of Law at IDC Herzliya. He is an Adjunct Professor at the Tel Aviv University, Bar Ilan University, IDC Herzliya and the College of Management. He is also a frequent lecturer at seminars and conferences relating to venture capital and tax.

Dr. Etay Shilony is a clinical and management psychologist and his consulting firm assists prominent Israeli companies on personality and human resource aspects of managers and management. Dr. Shilony has a Ph.D. in clinical psychology, an M.A. in psychology from Boston University and a B.A. from Tel Aviv University. After completing an internship at Harvard Medical School and holding management positions at clinical facilities in Boston, Dr. Shilony returned to Israel to be the clinical director of an outpatient treatment center at Ichilov Hospital in Tel Aviv. He has been teaching at IDC Herzliya since 2000 and at Tel Aviv University since 1993. Dr. Shilony has held teaching positions at Boston University and at the Harvard Medical School.

Prof. Yair Tauman is the dean of the Arison School of Business and the Academic Director of the Zell Program. Prof. Tauman is also a Leading Professor of Economics at State University of New York, Stony Brook and the Director of the Center for Game Theory in Economics at Stony Brook. He studied at Hebrew University of Jerusalem where he obtained his Ph.D. and M.Sc. in Mathematics, both under the supervision of Robert Aumann, and his B.Sc. in Mathematics and Statistics. His areas of research are game theory and industrial organization.

   

Ms. Abigail Tenembaum, International Coach and Director of Programs at TAI Group, a boutique consulting firm pioneering new directions in executive leadership and organizational change, has an MBA from Columbia Business School in New York and worked as a strategy consultant for Bain and Company in Boston and New York. She also has a background in the performing arts. She wrote and directed for theater and film in Israel and the U.S. Abigail works with individuals and groups worldwide to help foster and grow their communications and leadership capabilities.

 

Mr. Michael Weitz, International Coach at TAI Group, is an entertaining and dynamic coach, highly skilled in bringing out each individual's natural talent, creativity and vision. He works with an international roster of clients. Michael spent a decade directing, producing and acting on and off-Broadway. His work with individuals and groups has been featured in Fitness Magazine, The Coaching Show, WIBC Indianapolis and Coach TV in the United States, as well as The Jerusalem Post, Calcalist, Globes Business Journal and Channel 3 Weekend News in Israel.